About Us

We Bring Brands to Life.

We are building the future of Digital Out-of-Home and Transit Advertising in East Africa. Through bold ideas, innovative technology, and premium environments, we help brands connect with people wherever life takes them.

Aurora Vision East Africa

✦

Our story

More than media.
We create visibility.

Aurora is a premium digital and transit out-of-home media company built around one simple idea: the right place changes the value of a message.

For more than 15 years, we have helped brands, agencies and institutions connect with audiences across Kenya's busiest cities, transport corridors, railway environments and airports.

Today, Aurora brings that experience into a new chapter — combining premium environments, digital technology and a deep understanding of audience movement to create media that earns attention.

Our evolution

Experience
that keeps
moving.

2004

Primedia begins.

Primedia establishes its presence in Nairobi, laying the foundation for a media business built around premium audiences on the move.

2020

Digital Mara

The business is focused on Digital Out-of-Home (DOOH) and transit advertising, helping brands connect with audiences on the move through impactful, engaging, and highly visible advertising.

TODAY

Aurora.

A new identity for a new chapter. Aurora brings together experience, technology, and premium environments to build a powerful media network—designed for the future.

What drives us

Built on purpose. Driven by possibility.

Everything we do is guided by a simple belief: powerful media should create meaningful visibility, lasting connections and measurable impact.

Our vision 01

To be the leading Digital and Transit Advertising business in East Africa.

Our mission 02

Bring inspiration and innovation to every company through OOH advertising solutions.

Our values 03

Integrity, creativity and impact in every campaign we deliver.

Our promise 04

Measurable visibility that moves brands and audiences forward.

→

Four principles. One direction. Creating media that makes brands impossible to overlook.

Aurora Media

“

The future belongs to brands that know where to be seen.

Aurora Media We Make the Light.

Work with Aurora

Make your
brand visible.

Tell us where you want to be seen. We'll show you where attention lives.

Start a conversation →